Mitas has been appointed the exclusive tyre partner for the renowned Roof of Africa Hard Enduro race, which will take place from 28-30 November in the Lesotho mountains. Known as the world’s oldest Hard Enduro race, this year’s event will see over 500 competitors and an additional 100 adventure riders facing off against the rugged and varied terrains of Lesotho, including high-altitude climbs exceeding 3000 metres. As the sole provider of tyre sales and support on site, Mitas aims to empower riders with tyres engineered for extreme conditions.
Dive into the full article below.
If you’d like to stay updated with weekly news directly in your inbox,
subscribe to Tyre News Media today!
The Roof of Africa is one of the most challenging races in the hard enduro calendar, demanding tyres that offer durability, grip, and versatility. Here’s why Mitas tyres are particularly well-suited to this event:
Mitas will also offer on-site tyre sales and expert service throughout the race, ensuring that riders have access to high-quality tyre support whenever needed. This presence underlines Mitas’s commitment to ensuring that participants are fully equipped to face the demanding conditions of the Roof of Africa.
Mitas’s involvement in the 2024 Roof of Africa not only strengthens its ties to the off-road motorcycle community but also reinforces its brand as a leader in extreme terrain tyres. By supporting riders with top-of-the-line products and expertise, Mitas continues to uphold its dedication to hard enduro competitions.
With this partnership, Mitas is positioned to play a crucial role in enabling riders to conquer the challenges of the Roof of Africa Hard Enduro, a race where tyre performance can make all the difference between finishing and faltering.
