Magna Tyres Group Announces Exclusive Partnership with Norgesdekk in Norway

Magna Tyres Group, a global leader in off-the-road (OTR) and industrial tyres, has announced an exclusive partnership with Norgesdekk, one of Norway’s most prominent tyre distributors. This strategic collaboration will make Norgesdekk the sole distributor of Magna Tyres products throughout Norway, significantly enhancing the availability of Magna’s high-quality tyres in the Scandinavian region.

Magna Tyres Group Announces Exclusive Partnership with Norgesdekk in Norway
Magna Tyres Group Announces Exclusive Partnership with Norgesdekk in Norway
October 3, 2024

Strengthening Presence in Scandinavia

This partnership aligns with Magna Tyres’ ambitious global expansion strategy, enabling the company to strengthen its presence in Scandinavia by leveraging Norgesdekk’s well-established distribution network and extensive local expertise. With this collaboration, Norwegian customers will now have direct access to Magna’s full range of OTR and industrial tyres, which are renowned for their durability, performance, and cost-effectiveness.

Norgesdekk is a trusted distributor of tyres across various industries, including construction, mining, port handling, and agriculture. The partnership ensures that customers across these sectors will benefit from Magna’s premium quality products and Norgesdekk’s strong commitment to service and support.

Shared Values Drive the Partnership

Hein de Wind, Commercial Director of Magna Tyres, highlighted the importance of shared values in establishing the partnership: “We are very pleased with our new partnership with Norgesdekk. Through this cooperation, we are able to serve more customers in the OTR segment specifically in the Scandinavian region. In our search for new partners, we always look for those companies that have the same corporate values as we have, such as flexibility but foremost a true customer-first mentality. With Norgesdekk, we have found such a partner that embraces these values as we do.”

Lars Skår, Product Manager at Norgesdekk, expressed his enthusiasm for the collaboration: “We are very happy and proud to become the official importer of the products of Magna Tyres Group, and we see that the company is very innovative, and delivers modern tyres up to premium quality at a significantly lower price.”

Benefits for Norwegian Customers

With Norgesdekk as the exclusive distributor, Norwegian customers can expect improved access to Magna Tyres’ extensive product range, which includes OTR and industrial tyres designed for various demanding applications. Alongside this, customers will receive exceptional customer service and after-sales support, a hallmark of Norgesdekk’s operation.

This partnership represents a significant step in Magna Tyres' expansion and solidifies its position as a leading tyre manufacturer across Europe and beyond. Customers in Norway will now have the opportunity to experience the benefits of Magna’s top-tier tyres, designed to deliver value through enhanced performance, durability, and affordability.

A New Chapter for Magna Tyres in Norway

The exclusive partnership with Norgesdekk marks a new chapter in Magna Tyres’ journey, further strengthening its market position in Norway and reinforcing its commitment to delivering innovative and high-quality products worldwide.