The European Tyre and Rubber Manufacturers' Association (ETRMA) has welcomed Linglong Tire as its newest corporate member, a move expected to strengthen the collective influence of tyre manufacturers within the European Union. Linglong’s membership was unanimously approved by the ETRMA Board, marking an important milestone for both the Chinese tyre giant and the European tyre industry as a whole.
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ETRMA President Chris Delaney emphasised the significance of Linglong Tire joining the association, stating: “Welcoming Linglong Tire to ETRMA is a great step towards enhancing the collective strength of our industry in Europe. Their participation will undoubtedly contribute to ETRMA’s efforts to foster a competitive and resilient tyre industry in the EU.”
With this addition, ETRMA now represents 14 global tyre manufacturers with production facilities across Europe. This growing membership underscores the association’s commitment to bolstering Europe’s competitive edge in the global tyre and rubber market.
Founded in 1975, Linglong Tire has made significant strides in expanding its footprint globally and particularly within Europe. In September 2024, Linglong commenced mass production at its newly constructed Serbian facility, marking its first production plant in Europe. This development highlights the brand’s dedication to establishing a robust European manufacturing base, supporting its ambitions to become a prominent player in the European market.
"Europe is a crucial market for us, and our membership signifies our long-term commitment to the region,” stated Feng Wang, President and CEO of Linglong Tire. “We look forward to contributing to ETRMA’s efforts to create a competitive industry landscape that benefits all stakeholders.”
Linglong’s entry into ETRMA is a reflection of the organisation’s commitment to a diverse and inclusive industry representation. Adam McCarthy, ETRMA Secretary General, remarked, “The Association’s membership continues to grow to represent a diverse array of key players in the tyre and rubber industry, underscoring the sector’s role in driving Europe’s competitiveness agenda.”
Linglong Tire’s membership aligns with ETRMA’s mission of promoting sustainable and competitive manufacturing within the EU. The association’s role has been crucial in shaping the industry’s approach to sustainability, product safety, and innovation, priorities shared by Linglong in its European expansion plans.
Linglong Tire is a well-established leader in tyre manufacturing with a comprehensive portfolio that includes products for passenger cars, commercial trucks, and specialty vehicles. The company operates seven R&D centres and seven manufacturing bases worldwide, with a network that spans over 173 countries, providing OEM tyres for leading automakers such as Volkswagen and Audi.
In addition to its business achievements, Linglong has a strong presence in European sports sponsorships, currently serving as the official tyre partner of renowned football clubs, including Real Madrid, Chelsea FC, and VfL Wolfsburg.
With its latest European investment in Serbia and its new ETRMA membership, Linglong Tire is well-positioned to grow its market share and contribute meaningfully to the development of a resilient and competitive tyre industry within Europe.
