Garage Services Online Launches “EV Edge”

Garage Services Online (GSO) has announced the launch of its new initiative, EV Edge, which aims to assist independent garages in capitalising on the booming electric vehicle (EV) market. This programme is specifically designed to help workshops that have already invested in EV skills and equipment, positioning them as the preferred choice for MOTs, servicing, and repairs of hybrid and electric vehicles.

Garage Services Online Launches “EV Edge”
Garage Services Online Launches “EV Edge”
September 13, 2024

Key Benefits of the EV Edge Initiative

The EV Edge initiative is tailored to benefit garages that are ready to service the growing number of electric and hybrid vehicles on UK roads. By supporting independent workshops that have already made substantial investments in EV-related skills and equipment, the campaign offers a unique opportunity for these businesses to stand out in a competitive market.

“EV Edge is all about giving independent garages that have invested in EV technology a real competitive edge,” says a GSO spokesperson. “As the EV market continues to grow, these businesses can now become the go-to experts for EV owners who need reliable servicing and repairs.”

Tapping Into a Growing Market Opportunity

With the rapid rise in EV adoption, garages that are equipped to handle electric vehicles have a significant market opportunity. The UK recently surpassed a milestone of 1 million electric vehicles on the road, marking a clear shift in the nation’s vehicle landscape. As more drivers transition to electric, the need for specialised servicing and repair expertise will increase.

According to industry estimates, the demand for qualified EV technicians is expected to outpace supply, with a potential shortfall of 25,000 technicians by 2030. This shortage presents both a challenge and an opportunity for independent garages that can position themselves as early adopters of EV technology. EV Edge seeks to address this need by giving garages a competitive advantage and helping them market their services to EV owners.

Why Independent Garages Should Join EV Edge

  1. Specialist Positioning: Garages that participate in the EV Edge initiative will be able to distinguish themselves as EV experts, giving them a head start over competitors who may not yet be prepared for the EV transition.
  2. Customer Trust: As more drivers seek qualified and trusted workshops to service their electric vehicles, independent garages that are part of the EV Edge programme can become the preferred choice for MOTs, servicing, and repairs.
  3. Staying Competitive: The automotive industry is undergoing a seismic shift, with more customers moving towards greener transport options. By joining EV Edge, garages will be well-positioned to stay relevant and competitive in this changing landscape.

Supporting the Transition to Electric Vehicles

The EV Edge initiative comes at a crucial time for the automotive service industry. With the UK government’s push towards greener transport options, more businesses will need to develop the skills and infrastructure to support electric vehicles. However, the transition isn’t without its challenges. Workshops must invest in new skills, equipment, and marketing strategies to serve the growing EV market effectively.

By launching this campaign, Garage Services Online is playing a pivotal role in ensuring independent garages can seize the opportunities presented by this transition. As EV adoption continues to grow, programmes like EV Edge are likely to be essential in helping independent garages remain competitive and relevant in an evolving industry.