Nokian Tyres is preparing to introduce a brand-new all-season tyre at the Bilster Berg race circuit in Germany. While the exact details remain under wraps, industry speculation suggests this could be a new ultra-high-performance (UHP) all-season tyre designed for the European market.
This unveiling follows closely behind the launch of the Seasonproof 1, which replaced the original Seasonproof just 18 months ago. While Nokian also recently introduced the Seasonproof C1, a van-focused all-season tyre, the location of the upcoming launch makes it unlikely that this is the product in question.
Bilster Berg is no ordinary track—its 19 corners and steep 26% gradients make it a prime testing ground for high-performance tyres. The decision to launch here signals Nokian’s confidence in the new tyre’s capabilities, particularly in handling, grip, and year-round performance.
This new tyre is expected to compete in the growing UHP all-season market, offering an alternative to summer tyres without sacrificing high-performance attributes.
Based on Nokian’s recent innovations, the upcoming UHP all-season tyre is likely to feature:
Advanced tread compound – High silica content for enhanced grip and stability in both wet and dry conditions.
Performance-focused design – Optimised tread pattern for improved cornering grip and responsiveness.
All-season capability – 3D siping technology for year-round traction, balancing summer performance with winter safety.
Sustainability features – Low rolling resistance to improve fuel efficiency and reduce CO₂ emissions.
Wide size range – Expected to cover 16 to 21 inches, catering to performance cars and electric vehicles.
Nokian has already made strides in this segment with the launch of the Surpass AS01 UHP all-season tyre in North America. The new European model is expected to build on this success, competing with premium all-season offerings from brands like Michelin, Continental, and Goodyear.
With more consumers looking for tyres that provide year-round usability without compromising performance, Nokian’s latest release could be a game-changer for the UHP all-season market in Europe.
What is Nokian launching next month?
A new ultra-high-performance (UHP) all-season tyre, expected to be optimised for both summer and winter conditions.
Where will the tyre be unveiled?
At Germany’s Bilster Berg race circuit, known for its challenging corners and steep gradients.
Why launch at Bilster Berg?
The track’s technical nature suggests the tyre is focused on high-performance handling and grip.
How does this tyre compare to previous Nokian releases?
It follows the launch of the Seasonproof 1 and Surpass AS01, offering a more performance-driven all-season solution for European roads.
Who is the tyre aimed at?
Drivers of high-performance vehicles, including electric cars, looking for year-round performance without switching between summer and winter tyres.
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